This Credit Unit is a capstone project.  You will have an opportunity to apply everything you have learned in this course into a real life simulation.  The better the decisions that you make, the better your company will do, and the better your grade will be.  

The simulation:

Mikes Bikes-Intro is an Online Business Simulation that will give you the opportunity to run your own virtual company. In the first year of the simulation you will be responsible for the marketing strategy of your company’s only product. Each subsequent year you will be put in charge of additional decision areas; such as distribution, operations, finance and product development. You will eventually have the opportunity to launch new products into new markets. The success of your company will be determined by your Shareholder Value (SHV). Your goal in Mikes Bikes is to achieve the highest Shareholder Value (SHV) you can.

 You will be competing against four virtual competitors over 6 decision periods. You can rollover/rollback/restore as you wish, but to complete the simulation and to submit it for grading, you need to complete 6 rollovers in total.   You are done when you receive a message on the rollover screen that you cannot rollover any further. Their Shareholder Value after 6 rollovers will be used to determine their grade (although you could take their SHV before this time if required).

Once you go to the next page, you will be able to start running your company.  Make sure that you read the instructions, the manuals, and watch the videos if you want to be successful.  Once you