The student can be quite creative and liberal in their identification of business opportunities but must be ethical and relevant to today’s market place. As an example, todays intra/entrepreneur’s have greater access to global market places, are able to exploit technological opportunities, seek out resources including the latest support systems e.g. internal to the business - teams, funding etc,  or in the case of entrepreneurs, support external to the business: SBA, Venture Capital firms, Angels, etc.

Outcome #2  

From their SWOT analysis, the student must identify business opportunities for today’s market place from categories of the business environment e.g. technological, economic, legal/political, social/demographic etc.

Outcome # 7

The point of differentiation between intrapreneurship and entrepreneurship is that the former performs the role of an entrepreneur but works for an employer. The latter is self employed. The degree of risk is heightened for the entrepreneur